Haldiram’s Secures Investment from IHC and Alpha Wave Global for Global Expansion
Top Indian Snack Brand Gains New Investors
Haldiram’s Snacks Food, India’s leading snack and food brand, revealed on Monday that it has sold a stake to two new investors: International Holding Company (IHC) and Alpha Wave Global. The financial specifics of the deal have not been disclosed.
Global Expansion Goals
- IHC and Alpha Wave Global’s investment will bolster Haldiram’s financial position
- Fast-track the brand’s global expansion, focusing on the US and Middle East markets
- Investment demonstrates IHC’s and Alpha Wave’s dedication to backing successful consumer brands
Valuation and Stake Information
Industry sources indicate that IHC and Alpha Wave Global are jointly acquiring around a 6% stake in Haldiram Snacks Food, valued at about USD 10 billion (approximately Rs 85,000 crore).
Strategic Collaboration
A Haldirams spokesperson highlighted the long-term support that would fuel the company’s growth, stating, “This partnership enables us to improve our product offerings, expand our operations, and further our mission to make Haldirams a household name in the Middle East and other international markets.”
Haldiram’s Heritage
Established in 1937 in Bikaner, Rajasthan, Haldiram’s has evolved into a household name in India and is now available in over 80 countries. The brand’s packaged snacks business is the result of the merger of its Delhi-based and Nagpur-based operations, which is still awaiting final regulatory approvals.
